When I think of bakeries, the last thing on my mind is finding a high tech, navigation friendly e-commerce site. Actually, bakeries and technological innovation almost never go hand in hand in my mind. In Toronto, it is lucky to find a bakery with a website. I just assume that start up capital is allocated elsewhere than building an online presence.
All my doubts vanished when I discovered Parisian boulangerie, Piolane. I was blown away by their website. Not only is the Poilane site interactive (you get to go into the store and select breads from the shelf and place it in your virtual basket), it is also filled with games, information, quotes, a reading list and it is easy to navigate. There are several mainstream retail e-commerce sites that are not even this good. The only question that is left is do they ship to Canada?
Keeping on the topic of Poilane, with a bit more digging online, I found a Poilane butter cookie recipe that was posted on Dorie Greenspan’s blog. The cookies look tasty and I am going to try out the recipe this weekend.
Here is a picture of the cookies, called Punishment Cookies. Go to the Poilane website to see why- an endearing little story behind the name.



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